FAQ - The City Marketing House

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  • A marketing funnel is a model that represents the stages of a buyer’s journey from the first interaction with your brand to a purchase. 
  • The funnel metaphor is relevant because it narrows as it progresses, that is the probability of sales decreases at each phase of the funnel.
  • Performance marketing focuses on programs in which you pay for performance, that is, when specific actions such as clicks, leads or sales occur. The goal is to achieve measurable conversions. 
  • Performance marketing campaigns take place in digital environments so it’s essential to have precise tracking tools.
  • A practical approach to marketing metrics should include establishing which key performance indicators (KPIs) are most important for the growth of your brand. As a starting point, consider metrics that reflect your progress regarding traffic generation, conversion, and marketing costs and create a dashboard to track them monthly.
  • The simple answer to this complex question is to create value. 
  • You need to identify and communicate a promise to your customers that resonates on an emotional level.

Marketing Analysis It is The first and most important stage the project goes through is linked to all stages.

It is considered the basis of the project implementation map, which is the stage from which we conclude in principle the extent of success or failure of the project idea for not wasting resources, money, etc., and employing it in an optimal way, meaning that it is the secret of the mixture of success and excellence or not.

Because it is based on:

  • Performance marketing focuses on programs in which you pay for performance, that is, when specific actions such as clicks, leads or sales occur. The goal is to achieve measurable conversions. 
  • Performance marketing campaigns take place in digital environments so it’s essential to have precise tracking tools.
  • The simple answer to this complex question is to create value. 
  • You need to identify and communicate a promise to your customers that resonates on an emotional level.
  • A practical approach to marketing metrics should include establishing which key performance indicators (KPIs) are most important for the growth of your brand. As a starting point, consider metrics that reflect your progress regarding traffic generation, conversion, and marketing costs and create a dashboard to track them monthly.
  • A marketing funnel is a model that represents the stages of a buyer’s journey from the first interaction with your brand to a purchase. 
  • The funnel metaphor is relevant because it narrows as it progresses, that is the probability of sales decreases at each phase of the funnel.

Marketing Analysis It is The first and most important stage the project goes through is linked to all stages.

It is considered the basis of the project implementation map, which is the stage from which we conclude in principle the extent of success or failure of the project idea for not wasting resources, money, etc., and employing it in an optimal way, meaning that it is the secret of the mixture of success and excellence or not.

Because it is based on:

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